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    About Us

    Welcome to WiseBusinessTips.com – Practical Guidance for Real-World Businesses

    At WiseBusinessTips.com, we believe business advice should be simple, honest, and useful—just like the kind you’d get from someone who truly understands what it’s like to run a business. Our mission is to help small business owners, entrepreneurs, and solo founders make smart decisions without being overwhelmed by jargon or overhyped trends.

    Whether you’re launching a product, handling your first customer complaint, or wondering how to price your services, we’re here to help with clear, real-world advice.

    Our Story

    WiseBusinessTips.com was founded in 2016 by Lena Thompson, a small-town native with a love for communication and a passion for supporting independent business owners.

    lena thompson

    Lena grew up in a quiet Vermont town, where her parents ran a neighborhood bookstore. From a young age, she helped customers choose the right tools—not just for reading or learning, but sometimes for life. It was there she learned that the best advice is simple, honest, and rooted in real experience.

    After earning her degree in communications from Boston University, Lena worked for a business consulting firm. Day after day, she saw small business owners struggling—not because they lacked drive, but because clear answers were hard to find. They didn’t need overpriced programs or corporate buzzwords. They needed the kind of plainspoken help her parents gave in their shop.

    So, in 2016, Lena launched WiseBusinessTips.com from her kitchen table. Her goal? Offer useful tips that real business owners could actually use, without the fluff.

    What We Do?

    WiseBusinessTips.com is a go-to resource for small business advice that’s down-to-earth and easy to follow. Everything we publish is designed to help you solve real problems, save time, and grow your business the smart way.

    Our content includes:

    Quick Tips

    Practical advice you can apply right away—whether it’s pricing your products, finding your first supplier, or improving your customer experience.

    Step-by-Step Guides

    Clear walkthroughs that make tough business topics feel manageable, from marketing strategies to operations and planning.

    Tools & Resources

    We highlight tools, apps, and services that actually make a difference—especially for solo founders and small teams.

    Real Talk

    We write about the real challenges business owners face, and we always keep it honest—because running a business isn’t always easy, and we get that.

    Our Values

    We’re built on the same values that shaped Lena’s early experience in her parents’ store:

    • Clarity: We write in plain language. No jargon, no overcomplication.
    • Usefulness: If it’s not helpful, we won’t publish it.
    • Trust: We respect our readers’ time and goals by being honest and thoughtful.
    • Support: We aim to make business less lonely, offering guidance that feels like a helping hand—not a lecture.

    Meet the Founder

    Lena Thompson is the writer and voice behind WiseBusinessTips.com. With a background in communication and years of experience helping entrepreneurs, Lena brings a practical, friendly approach to business advice. Every article she writes is rooted in what she learned growing up in her parents’ bookstore—listening carefully, offering real help, and never overcomplicating things.

    She still writes every post from her home office, driven by the belief that simple, trustworthy advice can make all the difference in a business owner’s day.

    Join the Wise Business Community

    We’re more than a website—we’re a growing hub for people who care about building strong, sustainable businesses without the nonsense. Join our email list, follow us on social, or just stop by whenever you need help or encouragement.

    Thanks for visiting. Let’s keep business simple, honest, and smart—together.

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    Wise Business Tips offers clear, practical advice for small business owners. We focus on real-world tips that help you run and grow your business.

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